What We Do
In order to provide consumers with the information they need to protect their online accounts and information, we take a fact-based, data-backed approach, including insights from industry experts. To do this, we first start by identifying the problems and challenges consumers face with online and password security. We survey account holders — those how have had their accounts compromised and those who are already taking the necessary precautions to keep their accounts safe — to identify and understand the problems consumers are facing. We also have conversations with experts in the industry to help inform consumers what solutions are available and what they should look out for when trying to solve their internet security problems. Lastly, we confirm our research and analysis, so consumers know they’re receiving the necessary tools and advice to keep their online accounts safe.